- Visitor Statistics
The number of visitors to Tasmania undertaking some form of mountain biking activity has climbed to 19,447 (range 18,400 - 20,500) according to the June 2016 release of Tourism Visitor Statistics, an increase of around 75% since the same time last year.
Strava data for the first quarter of 2016 seems to show that the Blue Derby trails and the North South track are the most popular riding trails (amongst strava users) in Tasmania followed by the Meehan Ranges and the trails in the Kate Reed NRA. Tasmania's mountain bike trails are still a long way behind some of Victoria's and the ACT's key mountain bike parks.
Anyone bullish enough to place it number one?
It's been a while since I last looked at what has been happening with mountain biking tourism numbers in Tasmania. This is largely because I convinced myself back in 2016 that the numbers collected and published through the Tasmanian Visitor Survey were a very poor resource for capturing those who actually travelled to Tasmania with mountain biking, or even cycling, as a key driver in their decision to come here.
Just to be clear, this isn't a critiscm of that survey, but a reflecton that you don't find out who has travelled to Tasmania to go mountain biking by asking a small sample of those people who came to Tasmania to tick a box indicating whether they undertook any mountain biking or cycling when they were in the State. That just captures too broad a group of people.
The proportion of visitors to Tasmania undertaking some form of mountain biking activity has remained fairly flat at 21,115 visitors, or 1.6% of total visitors, for the October 2016 to September 2017 period.
Mountain biking is booming in Tasmania, you just have to head up to Derby to see that, however there are a number of claims being made about vistior numbers that just aren't really supported by the source they come from ... if you dig into the data a bit.